Visual & Motion Designer — Live from Belgrade
I design campaigns, key art and motion that make people stop — on their screens and on the street.
- 50+billboards across Belgrade
- 3 yrsshaping a Web3 sports brand
- Teachingdesign at ITS Belgrade
Boško Kosić
On airAI film · Self-initiated · 2026
DEAD AIR
A trailer for a film that doesn’t exist: eleven years without a signal, one operator on the last mast, and the night someone answers.
The world has been off the air for eleven years. Every night one operator climbs the last radio mast on a frozen sea and talks to no one, until a voice answers, then a continent of lights. AI does what no budget could here: the ice, the aurora, the planet. The title is the site’s own signal: on the end card DEAD flickers out and ON strikes red.
- 19 framesEvery Midjourney frame approved at 100 % before a single video credit
- 17 clipsKling 3.0 on Higgsfield: 12 shots and 5 bridges between them, one take each, ~218 credits
- 1 secondOf true silence before the light: every layer of the mix at zero
- 1 timelineOne file drives the grade, grain, titles, subtitles and mix of both formats
RoleConcept, script and direction, AI image and video, edit and grade, sound design and mix, typography and drawn wordmark, creative code
AI film. Images: Midjourney. Motion: Higgsfield (Kling 3.0). Sound: synthesised in code for now (wind, static, sea ice, tube hum, hits, a drone and one piano note); the narrator’s lines are on screen until the ElevenLabs voices are recorded. Phone mockup: Freepik (licensed). Fonts: Sentient and Synonym by Indian Type Foundry (Fontshare, ITF Free Font License). Fictional film, no real cast or studio.
On airBroadcast identity · Self-initiated · 2026
HALFCOURT
A world tour played on half a court, so the whole identity is built from one half: the arc.
3×3 basketball is played on half a court, under a twelve-second shot clock. HALFCOURT draws both with one line: the 6.75 m arc over the baseline, cut into twelve segments that fill as the clock runs and flash at the siren. Every graphic lives in the arc on twelve ticks: the score bug, the lower third, the replay wipe, the scoreboard, and the real arcs painted on six courts.
- 6.75 mThe 2-point arc is the mark and the shot clock: twelve segments, one per second
- 1 moduleOne render(t) draws the film, the posters' type, the scoreboard and the live page
- ±2 pxThe volt arc sits on the real paint of six courts, laid by homography
- 176 KBThe live page before its first frame
RoleConcept, identity, wordmark and typography, broadcast graphics, motion, compositing and tracking, original score, creative code, front-end
HALFCOURT is a fictional 3×3 world tour. Self-initiated concept. Not affiliated with any league or federation. Teams, players, stops and dates are invented. Footage, photographs and mockups (phone, billboard, LED scoreboard, TV, jerseys): Freepik (licensed). Sound effects (dribble, swish, crowd): Pixabay. Typefaces: Panchang and Switzer by Indian Type Foundry (Fontshare, ITF Free Font License). Music: original, composed in code on a twelve-step grid with the real dribble as the kick.
On airFan poster · Unofficial · 2026
JURASSIC PARK
One fan poster, one double exposure: the T-rex keeps its face, and the island it rules lives inside its neck.
A double exposure is two negatives on one sheet. The first is the predator; the second is the misty island it owns. A mask painted along the jaw keeps the teeth and the eye, and lets the jungle into the skull and neck. Below it the same photograph spills onto the paper and becomes the ground, so the neck has no edge. The live page hands you the dial.
- 2 negativesA Midjourney T-rex and one photograph of a misty jungle. Nothing else is in the picture
- 1 maskPainted along the jaw: the teeth and the eye stay, the skull and neck become the island
- 0 hard edgesInside the neck the jungle is screened in, outside it is printed on the paper, so they meet without a seam
- 3 exposuresThe live dial cross-fades the predator, the poster and the island, light on any phone
RoleConcept, art direction, double exposure and retouching, colour, title design, creative code, motion, front-end
Unofficial fan art, not affiliated with Universal Pictures or Amblin Entertainment. Not for sale. Photograph: “Misty tropical jungle landscape with palm trees and mountains” by muhammad.abdullah on Freepik (free licence, with attribution). Mockups: Freepik (licensed). T-rex plate: Midjourney. Typefaces: Tanker and General Sans by Indian Type Foundry (Fontshare, ITF Free Font License).
On airAnimated short · Self-initiated · 2026
BIGGER.
Every designer has met this client. Few have watched him eat the logo.
“Make the logo bigger” is the most famous client note in the world. BIGGER. finally explains it: the client is a pigeon in a tailored suit, and the perfect minimal logo is a seed. Every click grows it, the music climbs a semitone, the designer sweats, and then a stomach growls. The seed is also the full stop of the wordmark, so the pigeon eats that too.
- 12 linesReal voices; beaks and lips timed to their words
- 1 engineOne SVG engine draws the film, the loops, the boards and the live page
- On twosCharacters at 12.5 drawings a second; the seed and the camera on ones
- 49 KBThe live page: HTML, SVG and JS, before its fonts
RoleConcept, script, character design, rig and animation, creative code, typography, sound design and original score, front-end
BIGGER. is a self-initiated short. Voices and sound effects (stomach, peck, gulp, burp): ElevenLabs (paid plan, commercial licence). Pigeon coo and wings: Pixabay (Pixabay Content License). Phone mockup: Freepik (licensed). Midjourney sheets were used only as reference; every frame is drawn in code. Typefaces: Chubbo and Satoshi by Indian Type Foundry (Fontshare, ITF Free Font License). Music: original, synthesised in code.
On airFragrance identity · Self-initiated · 2026
ACCORD
An eau de parfum built like a chord: three notes are three tones, and the light on the glass tunes them as the bottle turns.
In perfumery an accord is a few notes that blend into one scent; in music, a few tones that sound as one. ACCORD does both literally: bergamot, iris and amber are three tones tuned 4 : 5 : 6, and the mark is their sum. One 3D scene lights the bottle, the box and the bag; each note has its own lamp, so the glass itself plays the chord.
- 4 : 5 : 6Three notes tuned as a pure major chord; the mark is their sum
- 3 lampsOne light per note, caught by the glass as the bottle turns
- 96 framesOne turntable feeds the live page, the loop and the film
- 79 KBThe live page before its first frame
RoleConcept, identity, typography, 3D and lighting, compositing, original score, creative code, front-end
ACCORD is a fictional fragrance brand and a self-initiated project. Photographs (limes, iris, amber, smoke) and mockups (billboard, citylight, magazine): Freepik (licensed). Bottle, box and bag: own 3D in Blender (Cycles); studio HDRI: Poly Haven (CC0). Typefaces: Zodiak and Switzer by Indian Type Foundry (Fontshare, ITF Free Font License). Music: original, synthesised in code.
On airFan poster · Unofficial · 2026
INTERSTELLAR
A fan poster series where gravity bends everything, the poster too: the title sits behind a ray-traced black hole and comes out curved.
Two unofficial posters share one grid, one wide typeface and one rule: the world bends the title. In GARGANTUA a Schwarzschild ray tracer bends a real Milky Way, a disk of real fire and the title itself, down to its upside-down ghost on the photon ring. In MILLER the horizon crosses the astronaut's helmet and the water round his legs is computed, reflection and all.
- 79 M raysEvery pixel of GARGANTUA traced through curved spacetime
- 1 title, 2 imagesBent under the hole, upside down on its photon ring
- 1 h = 7 yLive page: drag the hole near the astronaut and Earth time races
- 229 KBThe live page before its first frame
RoleConcept, art direction, compositing, ray tracer and creative code, typography, motion, front-end
Unofficial fan art, not affiliated with Paramount, Warner Bros., Legendary or Syncopy. Not for sale. Mockups and photographs (stars, fire, astronauts, dust, flare, film grain): Freepik (licensed); the floating astronaut is a NASA photograph. Plates: Midjourney. Typefaces: Anybody and Martian Mono (SIL OFL). Black hole: own Schwarzschild ray tracer.
On airIdentity & installation · Self-initiated · 2026
UMBRA
An identity that exists for one minute: 139 pillars on a Belgrade plaza whose shadows spell the name only at 18:47 on 21 June.
UMBRA is a fictional architecture biennale whose name is never drawn. Cut into fifteen rows of concrete pillars, each exactly as tall as its shadow must be long when the sun stands at 288° and 15° over Belgrade, the field says nothing all day, gathers for half an hour and reads for one minute. One WebGL engine computes the real sun and rendered everything here.
- 139 pillarsEach as tall as its shadow must be long
- 18:47, 21.06.2027The one minute the sun spells the name
- One engineLive page, film, loops, posters, screens
- Original scoreA clock that stops at 18:47, composed in code
RoleConcept, identity, spatial design, motion, original score, creative code, front-end
UMBRA and the Belgrade Architecture Biennale 2027 are fictional; a self-initiated project. Sun positions: NOAA solar equations. Mockups and concrete-wall footage: Freepik (licensed). Opening-night plate: Midjourney. Typefaces: Archivo and IBM Plex Mono (SIL OFL). Score: original, composed in code.
On airLiving identity · Self-initiated · 2026
STRUJA
A festival identity that is a behaviour, not a file: one line of light on the river, drawn by the music, cutting through the name.
One line of sodium streetlight on the Sava. At rest it is the river’s real course through Belgrade; the music bends it, every kick sends a wave downstream, and at the drop the line unwinds. One custom WebGL engine draws it from the track, and the same engine rendered the film, the posters and every screen.
- One engineLive site, film, posters, screens
- 20.5 km of the SavaThe line’s rest shape, from map data
- Original score124 BPM, composed in code
- 3 axes, 3 jobsVariable type that behaves
RoleConcept, identity, motion, original score, creative code, front-end
STRUJA is a fictional festival and a self-initiated project. Water footage and mockups: Freepik (licensed). Stage plates: Midjourney. River data © OpenStreetMap contributors (ODbL). Typeface: Science Gothic (SIL OFL).
One minute.
Every format.
Billboards, campaigns, key art and product films — cut from three years of shipped work.
Selected work
Six projects, picked for range: outdoor, social, key art, product and merch. Each one shows the idea, the system and the result.
- 01 Live on the Streets 50+ billboards across Belgrade, designed for the three seconds a driver gives them. 2024–26
- 02 Ballies Three years of seasons, launches and mascots for a sports prediction platform. 2023–26
- 03 Personal Art Cinematic stills built from generated elements, stock and a lot of light — in 4K and 8K. 2026
- 04 FSU 2026 An art school, art-directed: 30+ campaigns, exhibitions and events in one year. 2026
- 05 Series at Scale Eight series, 330+ assets, one system — careers, programmes, AI prompts, events and enrolment. 2026
- 06 Baby Boo Product films and stills made with AI — honey that pours on cue, vertical-first and in 4K. 2026
One idea. Every format.
- Cats ignore the toy and play with the box. If the idea doesn’t fit in one line, the billboard won’t work either.
- Logo, type, palette and a hero, all chosen for that one line, not for decoration.
- One frame that carries the idea, composed to hold at any size.
- Feed, story, link ad. Each element moves to where that placement needs it, inside the safe zones.
- What moves, and when? Animation is part of the concept, not an export setting.
The box
is on us.
−20% on toys, food & treats. First order.
- Night Court plays when the city sleeps. One switch carries the whole campaign: the floodlights.
- A crest, condensed type, a night palette and a player cut into parts, so he can fly.
- The poster carries the idea: the lights, the leap, the line.
- TV, story and the LED board around the court. Each one takes from the poster what it needs.
- Lights on, and one play runs through all four. The pass leaves the broadcast and lands in the poster.
Lights on. Game on.
Summer Finals · Fri 22:00
- Summer starts with a sound: the pssst of a cold can. The whole campaign is that one sound.
- A fat wordmark, a summer palette, a lemon cut phase by phase and a splash that can burst out of a can.
- The key visual is the label itself, flat, the way the printer gets it: dieline, bleed and a strip for the glue.
- The label rolls up into the can, and its parts move on to a citylight, a shelf wobbler and the six-pack.
- Crack it open. The pssst spills into every format: the poster’s letters fill up, the wobbler rocks, the six-pack pops.
Sparkling water, cane sugar, lemon juice 12 %, raspberry, natural flavour. Best ice cold. ℮ 330 ml
Crack open6 × summer.Crack open6 × summer.
Pink lemonade · real lemons · 330 ml
- One small figure against a giant horizon says the whole film. Every format has to carry one line: home is past the horizon.
- Photographs, not drawings: a dune, a ringed planet, dust, and a hero cut out of the studio. Then the title and the billing block.
- The one-sheet is a composite: pulled apart it is eight layers deep, put together it is one frame.
- A 14×48 bulletin, the streaming app and a character poster. The layers move to fit each frame; the light stays the same.
- The poster comes alive: the planet rises, dust blows across, the title catches the light. One move, in every format.
Home is past the horizon.
AfterlightAfterlight
July 2027 · Only in cinemas2027 · Sci-fi · 2 h 14 min · 12+
Watch the trailer TitleHalcyon Pictures presents a Northlight production · a film by Ines Varga · Afterlight · starring Theo Marsh · Lena Ortiz · Sam Adeyemi · music by Oskar Lind · edited by Mira Kovač · director of photography Jonas Reed · written and directed by Ines Varga
Billing blockPsst — the cat follows your cursor. Click it.Psst — tap the cat.Psst — click the can to crack it open.Psst — tap the can.
Most of my work lives in many places at once — a feed, a story, an inbox, a billboard. Here is the whole route for made-up clients, one after another: from a one-line brief to four formats that move.
Designer who animates.
Animator who designs.
I’m Boško, a visual and motion designer from Belgrade with 5+ years of shipping work that has to perform — on feeds, in inboxes and on the street.
- 5+Years in design & motion
- 50+Billboards across Belgrade
- 15+Brands & studios
Experience 2020 — now
- Adobe Illustrator Expert, AI model trainingmicro1
- Teaching AssistantITS Belgrade · Graphic Design & NFT Technology
- Campaign & Motion DesignerITS · ITHS · FSU
- Digital ArtistBallies · Web3 sports
- Graphic DesignerLINK Group
- Freelance Visual & Motion DesignerBrands and studios
What I do
- Campaigns & key visuals
- Motion design & animation
- Key art & compositing
- Brand systems
- AI-assisted production
- Web design & front-end
Toolkit
- PsPhotoshop
- AiIllustrator
- AeAfter Effects
- PrPremiere Pro
- IdInDesign
- FiFigma
- MjMidjourney & AI video
- PyPython
- </>HTML/
CSS/ JS - BlBlender learning
Education ITS Belgrade
- Master’s, Digital Communication & MultimediaIn progress
- B.Sc. Computer Multimedia Engineering2022
Clients
Got a brief?
Let’s make it move.
Open to full-time roles, remote contracts and freelance projects worldwide.
Boško KosićUsually replies within a day
Quick brief3 taps · 20 seconds
1What do you need?
2When?
3Send it
Send the brief → Opens your email with the brief filled inPrefer to talk? Book a 30-min call
Taking new projects for Q4 2026
- 01You send a briefA few lines are enough
- 02I reply within a dayUsually with questions and first ideas
- 03We plan it togetherScope and timeline, then we make it move